Category: Social Media Marketing

More Time Behind the Chair: Cutting Through the Social Media Strands

Social Media Marketing

We know not everyone can devote a lot of time to working on the business, when they are so busy working in the business. Here are a few ways you can get the most out of your social media efforts based on the amount of time you can spend working on marketing.

How Your Beauty School Students Can Use AI To Build A Social Media Calendar

Social Media Marketing

Discover the power of AI for beauty school students! Learn how AI tools can revolutionize social media marketing by helping beauty professionals build effective and engaging social media calendars.

Building Your Personal Beauty Brand On Social Media

Social Media Marketing

For those looking to establish themselves in beauty, harnessing the power of social media marketing becomes paramount in unlocking a world of opportunities. In this blog post, we will delve into essential strategies and provide valuable tips for crafting and cultivating your personal brand through social media channels.

TikTok Translated: What You Need to Know for Your School

Social Media Marketing, TikTok

Learn the ins and outs of why TikTok is so important for beauty schools and how you can leverage the platform to grow your school’s brand and attract more students.

How To Help Beauty School Students Achieve Future Success Through Instagram

Instagram, Social Media Marketing

Watch this free replay from The Beauty School Summit 2022, where Jamie Dana walks through an Instagram posting strategy your students can start learning now to grow their book of business.

Student-Generated TikTok Content For Schools

Social Media Marketing, TikTok

This video is a must-watch if you want your beauty school students to be active on TikTok to grow their own book of business while they’re in cosmetology school.

Three Steps for Hiring an In-House Social Media Marketer for Your School

Social Media Marketing

Learn how to hire the right people or give your current admissions and instructors the tools they need to build your school’s brand and showcase to your students you live what you teach.

Webinar Replay: Proven Financial and Social Media Formulas for Student Success

Social Media Marketing

Watch the replay as our very own co-founder Chris Linford talks about social media formulas for success with Erin Kuhn at Qnity, who talks about Qnity’s curriculum all about managing finances as a beauty professional.

Instagram For Your Beauty Business

Instagram, Social Media Marketing

With more than 400 million users, the opportunities Instagram has opened up for stylists and other beauty professionals are huge. Ready to use Instagram to find new clients and build your future business? Let’s get started!

Instagram Reels For Your Beauty Business

Reels, Social Media Marketing

Curious about how to best use the Reels feature for your beauty business? We’re here to help! Here’s a quick rundown of how Reels work, how to create, edit, and upload them, and how to create video content that your audience will love.

Promoting yourself on social media as a stylist is very important. It’s a great way to showcase your work & connect with potential guests. It’s also an amazing platform that allows friends & family to easily share or recommend your work.

Stephanie, Landis Salons

Social Media is very imperative in building and attracting new guests. It is very little time spent for a maximum reward.

Jenner Feroah, CEO, Lunatic Fringe

It’s cool to see [our students] take that personal [Instagram] page that BaaB was talking about and really transform it into a business-led platform… Even if they’re students and they’re beginning their career, it’s cool to see that platform grow and they get to grow with their clients. It’s cool to watch them flourish...

Skinworks School of Advanced Skincare Instructor

Chris Linford is an amazing educator! He explained everything in an easy, fun way. I feel very motivated and confident starting my business. He had amazing tips to grow your business! You won’t be disappointed!

Maria A.

I’ve had an Instagram since I was probably 12 and a Facebook since I was 9. So, I went into this like, ‘I’m not going to learn anything from this, like I know how to run a social media account,’ but it’s made me realize the business side of it and how to set it up.

Esthetics student from Skinworks School of Advanced Skincare

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Mar 13

Luck quotes for St. Patrick’s Day week ☘️🌈

#stpatricksday #motivationalquotes #stpatricksdayquotes #stpatricksdayreel

Mar 12

Spring is coming!🌸🌼🌿

This Audio is perfect for spring inspo for your clients! Who else is excited for the sun to be out longer? 🤩

The prettiest spring inspo as seen in order by

@fayekenyonhairandmakeup
@voguechina
@indigonails
@alexis_hair_
@rozi_oficjalnie
@napaznokciach
@tamiathemua

#springlookbook #springhair #springmakeup #springnails #springinspo #springiscomingchallenge2021

Mar 10

NEW INSTAGRAM FEATURE 😮
(This feature is not available to everyone yet)

Say hello to Reels achievements! These are badges that are awarded to you for hitting certain qualifications for Reels.

Currently you can receive the following badges.

•Creative Streak - sharing 2+ Reels in a week ⚡️

•Trendspotter - using a trending audio or effect in your Reel ⚡️

•Community Builder - used a poll, slider or quiz to connect with your audience ⚡️

•Collaborator - remixed or collaborated with others ⚡️

There could be more achievements in the future!

When you receive an achievement badge, it will pop up right after posting.

You can go back to your Reel to see your achievements at any time. Achievements are only visible to you.

Through this feature, Instagram has turned using all of the Reel tools into a fun game. Do you have this feature yet? Post a Reel to find out!

#instagramnews #instagramfeatures #instagramreels #reelsachievements

Mar 9

@nailedbymac has such fun festive clients 😍 love all the St. Patrick’s day inspo!

#stpatricksdaynails #stpatricksday☘️ #stpattysday

Mar 8

Let’s go girls 💃🏻

#internationalwomensday #womensday #inspirationalwomen

Mar 6

@skincare.rebeca created the perfect visuals for this audio with her skincare rituals. We had to applaud her 👏🏽👏🏽 This looks so soothing and would convince anyone to book with her 😍 try using this audio to show potential clients what you could give them too!🔥

#skincareroutine #skincareproducts #skincarecommunity

Mar 2

Women’s History Month 💋💪🏽

#inspirationalquotes #womenempowerment #womenshistorymonth #womensquotes

Mar 1

Beauty as a Business is coming to you with the FREE Social Media Marketing Sampler Course complimentary for beauty schools and students! Keep watching to see what the sampler course includes 😍

Click the link in our bio to register for FREE⚡️

#beautyobsessed #socialmediahelp #beautyasabusiness #cosmetologystudent #beautyschoolstudent #beautyschoolowners

Feb 28

Save this video so you won’t forget this Reel idea!

🚨This is one of the most simple Reel trends we have seen 🚨I bet you could make this video right now from your camera roll!

For this Reel, find any clip that portrays your beauty business. 💄

Below are some specific ideas ⤵️

▪️Show yourself working on a client
▪️Before and after footage
▪️This week’s looks you did
▪️Your favorite looks you have done
▪️Show yourself prepping at the salon for your day
▪️ Show your sillier clips of you at work

Hopping on trends early helps you get the best views and the most engaged audience⚡️

#reeltrends #beautyreels #beautyreel #behindthechair #beautytips #beautyschoolstudent #beautyschoolowners

Feb 24

Who doesn’t like FREE MONEY?🤩😛

This year we are giving out TWO $1,500 beauty school scholarships for currently enrolled students. 💸💸💸

Here’s how to apply:

You must submit three (3) photos of your artistic work on a mannequin, client, friend, or family member showcasing your creative abilities.

These photos must be submitted on Instagram with a caption that details what positive impact you’ve seen social media have on the beauty industry, using the hashtag: #BAABScholarship.

You must also include one (1) 30-60 second video of yourself answering or discussing:

* How social media has impacted the beauty industry
* How you plan to utilize social media in your beauty career

‼️ The deadline for the first scholarship is
June 15th and the second scholarship is December 31st! ‼️

Click the link in our bio for more details 🤩

#beautystudent #beautyschools #beautyschoolstudent #cosmetologystudent #scholarship

Feb 22

Exciting news! If you are subscribed to our emails, you already know… 😏 If not.. 👀👀

Beauty as a Business is coming to you with the FREE Social Media Marketing Sampler Course complimentary for beauty schools and students!

We've added updates to include clips from the new courses to give you a sneak peak of the new content as well.

Click the link in our bio to register for FREE⚡️

#beautyobsessed #socialmediahelp #beautyasabusiness #cosmetologystudent #beautyschoolstudent #beautyschoolowners

Feb 20

Sunday surprise tip by @lexeearthur 🤯 did you know this because we sure didn’t!!

#beautyhacks #hairhacks #beautytips #beautyaddict

Feb 14

Happy Valentine’s Day to all of our schools and students! We have so much love for you!❤️ You can find Beauty Valentines like this on our recent Reels- made for you to repost today 💌

#beautymemes #valentinesmemes #makeupmemes

Feb 14

Women do not want chocolate on Valentine’s Day… here’s what we really want, respectfully 😛

#valentinesdaymemes #valentinesdaynails #valentinesgifts #valentinesdaygiftideas

Feb 12

Chiefs or Eagles?🏈

#superbowl #superbowl2023 #superbowlparty #superbowlmemes

Feb 12

The perfect Valentine’s Day hair by @emiliekiser ! congrats on 2 million on TikTok Emilie! 🫶🏽

#valentines #valentinesday #valentinesdayhair #heartshapedhair

Feb 8

Happy February! Here’s a Valentine to you! 💌

Our Instagram Valentines are some of our favorite things to share each year. Repost any of these on your feed for clients so they can feel the love this month 🫶🏽 Tag us in your posts so we can share on our Stories!

#valentinesnails #valentineshair #valentinesday #valentinesdaymemes #beautymemes

Jan 30

This eyeshadow by @stxph.h has stolen our hearts 🤤 are you team stay in or go out on Valentine’s Day? 💐

#valentines #valentinesdaylook #valentinesdaymakeup #eyeshadowtutorial

Jan 27

Scheduled posts on Instagram! We love this feature!

Here is a little more information:

You can edit your scheduled time, delete it or post now by clicking in on your scheduled content.

‼️However, we have experienced a couple glitches with this feature so far.‼️

Sometimes when we submit it to the schedule, it posts right away instead of adding it to our line up. We then had to do the whole process all over again.

Because of this glitch, we recommend to SAVE YOUR VIDEO before submitting your scheduled post. It will not save to drafts once you submit. If your content somehow gets deleted or doesn’t post, you will lose your work.

We also recommend checking that your posts goes through. We have had spotty service for a scheduled post before and had to resubmit it again. Plan your post for a time where you know your phone can upload the content without any errors.

Have you tried this feature yet? What do you love or not like about it so far?

#instagramnews #instagramfeature #instagramtipsandtricks

Jan 19

Gorgeous nails by @vivianmariewong 💓💓💓

We also love this elegant audio for any and all v day content! It’s a quick and simple edit to show off your holiday content 💕 use our template to create your own Reel now.

#valentinesdaynails #valentinesnails #heartnails #nailinspo

Jan 18

It’s not that I hate winter… January just drags on and on and on 😩😛

#januarymemes #newyear #newyearsmeme #wintermood

Jan 17

We love seeing our students eager to learn and then excited to implement it in their beauty businesses! 💪🏻

#beautyasabiz #beautyschools #beautyschoolstudent #beautyschooltraining #beautyschoolowners

Jan 16

Hold down to read 🖤 #mlkjr #mlkjrday #mlkquotes

Jan 16

Valentine’s Day hair inspo by @b.q.a.j ❤️‍🔥

#valentines #valentinesdayhair #valentinesdaylook #vdaylook #valentinesdaymakeup

Jan 12

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